I’m a content marketer who has spent his career at startups and scaleups. That means learning to be strategic with limited resources (i.e., young, scrappy, and hungry), move fast, and prove that content actually moves the needle.
Some would call me a jack-of-all trades. I would call myself a master of some.
My work spans RegTech, PropTech, SalesTech, and public safety tech. I’ve also been running a food truck park since 2018, which has taught me a lot about customers, community, and what people actually show up for. My career has one through-line: create content that finds the right audience, earns their trust, and generates real demand for what the business sells.
My personal content philosophy is that B2B content should be fun. When that’s not the right call, it should be genuinely fascinating, telling a story worth reading. Most B2B content is boring. Criminally, inexcusably boring. Yeah, even yours. It’s okay. I’m on a mission to fix that.
In practice, that means I’ve written white papers and interactive trivia games. Pillar blog posts and satirical LinkedIn campaigns. Webinars with industry analysts and vibe-coded apps. I like range. I like experimenting. And I like working with smart people who care about doing good work.
I’m at my best building a content engine from scratch: writing, strategizing, collaborating with subject matter experts, and figuring out what’s actually working. I have learned to think strategically and execute.
Follow me on LinkedIn.
It’s where I share thoughts on content, marketing, and the occasional unsolicited meme or caliente take.
See my resume.
I’ve done some cool stuff in my career, and I’m looking forward to doing a lot more.